Daftar (Klik disini)

TRAINING PROTOCOL, PUBLIC RELATIONS AND EVENTS MANAGEMENT

Objectives of the Course

  • Arrange and provide protocol services including logistics requirements.
  • Organise travel preparations and necessary bookings
  • Organise events and meetings
  • Plan, arrange, co-ordinate corporate events.
  • Arrange logistics services for organized events
  • Support the institution with distinctive image and identity to the general public
  • Communicate with the media in approved matters
  • Communicate with the internal and external community in order to achieve the aims and missions of organization.

 

Course Contents

Official Protocol
•    The Concept and Boundaries of Protocol
•    Official Precedents
•    Official Symbols
•    How to Address Authorities and Personalities
•    State Authorities: Government, Parliament and the Judiciary
•    Protocol in the Diplomatic Sphere
•    Religious Official Protocol.

 

Social and Business Protocol
•    Social protocol and etiquette
•    Organising company travel
•    Organising Corporate ceremonies
•    Courtesy in other cultures.

 

Events Organisation and Management

  • Types of events
  • Creative techniques for events
  •  Event management plan: processes, tools and suppliers
  •  Conference and convention management
  • Sponsorship and patronage for events.

 

Public Relations Process
•    The new rules of engagement
•    Social media: main platforms
•    Managing web information
•    Managing digital reputations.
•    Press Relations and Crisis Communication
•    Transmitting information to the media
•    Tools to combat crisis situations
•    Lobbying techniques
•    Spin doctoring and Political communications.

 

TRAINING METHOD
  • Group Discussions
  • Group & Individual Exercises
  • Presentations
  • Games
  • Case Studies
  • Role Plays
  • Self-Assessment
  • Action Plan
FACILITIES
  • Certificate,
  • Quality Training Kit (Pencil case: Erase, Bolpoint, Pencil, Tipe X, Stabillo, Flash Disk 8 GB),
  • Bag.
  • Training Material (HandOut & SoftCopy)
  • Convenient training facilities in stars hotel (Public Training)
  • Lunch and Coffee Breaks (Public Training)
  • Souvenir
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Catatan :
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